UFC 140: Jones vs. Machida took place on December 10, 2011, main-evented by Jon “Bones” Jones and Lyoto “Karate Kid” Machida for the UFC World Light Heavyweight Championship. Some other highlighted matches include both Minotauro and Rogerio Nogueira, as they face off against Frank Mir and Tito Ortiz, respectively.

This Ultimate 2-Disc Collection features these matches and nine other bouts, as well as bonus material, including the weigh-in show, the countdown video package that aired prior to the pay-per-view and a brief look behind the scenes, offering more than four hours of content.

If there’s one thing that Ultimate Fighting Championship has really succeeded in, particularly over the last five years, it’s branding itself. After watching the video packages, the countdown videos and the weigh-in show, it’s very clear that UFC is constantly trying to attract new fans and crossover even more into the mainstream. From the music selection to the video production to the voiceover work, this DVD is an excellent example of how a company should brand itself. Once you’ve finished experiencing all that this DVD has to offer, you’ll find yourself waiting for the next UFC DVD to come out. This is a fantastic addition to your DVD library, whether you’re a long-time fan of mixed martial arts or just discovering this type of action. Because not only is the production value very high, but there also happen to be 24 pissed off dudes beating the living shit out of each other for almost four hours.

For more information, go to www.ufcstore.com.